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Executive Diploma Course

Digital Marketing with Data Analytics

Executive Diploma

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About Course

Curriculum

Duration:  12 Months Program (48 weeks/ 96 sessions of 60-90 minutes each)

Chapters & Topics

Week 25-28: Advanced Digital Marketing Tools and Software
– In-depth exploration of advanced digital marketing tools
– Utilizing software for comprehensive campaign management
– Integration of tools for holistic marketing strategies

Week 29-33: Advanced Data Analytics Techniques and Models
– Advanced statistical analysis for marketing data
– Machine learning applications in marketing analytics
– Building and interpreting advanced analytics models

Week 34-38: Industry-Specific Case Studies and Projects
– Analyzing industry-specific digital marketing challenges
– Developing tailored strategies for diverse sectors
– Implementing solutions through hands-on projects

Week 39-43: Job Readiness Module – Interview Preparation and Resume Building
– Crafting a compelling digital marketing resume
– Interview preparation and mock interviews
– Soft skills development for professional readiness

Week 44-48: Capstone Project for Real-World Application
– Integrating all learned concepts into a comprehensive project
– Addressing real-world digital marketing and data analytics challenges
– Presentation of the capstone project to industry professionals

Final Project and Certification
Learners will work on a digital marketing and data analytics project to showcase their skills and knowledge. Successful completion of the final project will lead to a certification in “Certificate in Digital Marketing with Data Analytics.”

Note: This curriculum is subject to minor modifications based on the class progress and feedback. Each course is designed to incorporate a mix of interactive activities, case studies, role plays, and reflective exercises to cater to the specific needs and developmental milestones of the respective age group.

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    12 Months Program
    $76 800.00

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